Pre-Production

Develop a Visual Identity on Video. Invite Your Viewer into your World

Set the Scene. Invite your Viewer into Your Video Space: Everything you see or hear in movies or on TV has been meticulously and deliberately placed there to create the desired effect and influence the audience into thinking, feeling, or responding in a certain way, whether the audience is consciously aware of it or not.

Presenter-Focused Pointers for your Video Shoot

Taking you “behind the scenes”. On-camera prep tips for your next video shoot. Plus, common mistakes that can be a challenge to fix in the edit.

Avoid the Hallmark of Bad Green Screening. Fail Proof Green Screen Tips

Using “green screen” can open up a world of fun and creative possibilities. Learn important principles and best practices to help you make the best creative choice for your videos as well as what to avoid doing in your video presentations.

Dispelling the Buzzwords “Be Authentic”. On-camera Mistakes to Avoid

Dispelling the Buzzwords “Be Authentic” on video. Often we present using our numerous “selves” to different groups of people in an attempt to control and manipulate what others think about us.

Video Scripting. Your Script is Your Lifeline (Book Snippets)

When people hear the word “script” they typically think of it as being “the words” that get spoken, but a video script goes way beyond that.

Why Using the “Rule of Thirds” is Powerful in Your Business or Brand Videos

The Rule of Thirds teaches us how to create pleasing and interesting compositions within the camera frame. Get great visuals in your video presentations. Learn how to easily apply the “Rule of Thirds” and the powerful eye-tracking “F” in your videos.

Shift your Focus. How You Can Emotionally Influence Your Audience

Did you know you can emotionally influence your audience, control the mood, and direct the attention of your viewers on-screen? Find out how.

Video Pre-production: How to Influence Male and Female Viewing Audiences

Like it or not, gender stereotypes are still prevalent in the visual medium of filmmaking. Learn how some of these influencing production techniques are used to appeal to male and female viewing audiences. And how you could apply them to your own business videos and production process.

6 Pro-Tips for Your On-Camera Mindset and Video Confidence

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Anyone can put themselves on Video. But NOT Everyone is W-a-t-c-h-a-b-l-e! Develop your on-camera mindset. Apply these Pro Tips before your next video shoot to appear more confident, lively, and watchable on Video!

Studio Lighting Tips for Your Video Presentations

Easy to apply studio lighting tips for your video presentations. One of the most common mistakes I see is that most people do not appreciate how important it is to light themselves properly. Lighting is a powerful tool and it can create either a positive or a negative first impression on your viewers.

Manage those First Impressions on Video

Manage your first impressions on video. “Within a few seconds, people have judged your social and economic level, your level of education, and even your level of success.

How to Define Your Target Audience for Your Video Presentations

Your target audience is who you “market” your video presentations to. You may choose to “sell” to people on the outer rings that surround this bull’s-eye, however realize that your video presentations will be far more effective if you focus your aim on a small, clearly defined target audience.

Who is Your Target Audience For Your Video Presentations?

When you focus on a specific target market audience, you immediately enhance their perception of you as being the “go to person” in your area of specialization.

How to Bring Your Personal Vision to Life in 5 Simple Steps

Before you begin filming your video presentations, it is well worth investing time to build your personal vision first. Start by applying these 5 simple steps.

Think About Your Future Before You Create Your Personal Brand Videos

A key way to think about your future is, to begin with, the end mind. Answer these 5 key questions before you create your personal brand videos.

Your Camera-Ready Self. How to Dress for the Technical Demands of Video

Everything your audience sees on the screen either builds your credibility or detracts from it. Learn how to dress for success on video plus the importance of presenting your “best self” to enhance your credibility and authority on screen.

The Ultimate Guide: On-camera Make-Up Application Protocals for Men and Women

Careful make-up application is critical. We provide you with a step by step make-up application process, along with expert tips and techniques to get you camera ready for your business videos.

Define Yourself Before They Define You

“Just be Yourself” They Say? Wrong! Define Yourself before they Define You. In today’s information-overloaded society people take cognitive shortcuts to make snap decisions about what they see on screen.

Avoid the Public Speaker’s Blindspot on Video

Presenting on Video Requires a Modified Approach. You might be great on stage in front of an audience, but being able to speak to a live audience does not necessarily mean you will come across well on video and vice versa.

What Looks Good to the Human Eye – May Seem Subpar on Video

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Presenting to the camera is more like having your viewer in your personal space, standing 4 feet away from you – it’s here that your screen presence and everything that you bring to the frame can be readily scrutinized by the lens (your viewer).

Increase your Persuasiveness on Video. Avoid these 3 Eye Contact Pitfalls

On video…its ALL about the Eyes. People respond to you and your image before you have opened your mouth to speak. The way you hold yourself, your facial expressions and quality of eye contact all signal whether you are anxious, excited, confident, are joyful, sad, angry, surprised, disgusted or fearful and more.

Look good on Video: How to Frame Yourself in your Video Presentations

bianca terito video camera framing

Use the best camera framing to have a powerful subconscious impact on your audience. Learn the basics on how to frame yourself well in your business video presentations.

How to Choose Your Video Background

A poor video background choice will detract from you and your key messages. Learn how to choose a good video background and avoid common mistakes!

 

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