Archive for the ‘Book Excerpts’ Category

Develop a Visual Identity in your Video Presentations

Everything you see or hear in TV and film has been meticulously and deliberately placed to enhance the scene – its meaning and its influence on the viewer to think and feel a certain way.

Posted in Book Excerpts by / August 1st, 2014 / Comments Off on Develop a Visual Identity in your Video Presentations Click to continue

Video Scripting. Your Script is Your Lifeline.

When people hear the word “script” they typically think of it as being “the words” that get spoken, but a video script goes way beyond that.

Posted in Book Excerpts by / February 15th, 2014 / Comments Off on Video Scripting. Your Script is Your Lifeline. Click to continue

The Edit. Video Presentation Coaching

Most viewers struggle to pay attention when they are forced to look at the same scene for too long. At the most basic level, editing can mean chopping out all the boring bits. Learn to identify these.

Posted in Book Excerpts by / January 17th, 2014 / Comments Off on The Edit. Video Presentation Coaching Click to continue